All the best free apps to be popular on Instagram

All the best free apps to be popular on Instagram

On its own, the Instagram app is awesome and powerful.

But do you know all the best apps to take your Instagram marketing to even higher levels?

There are certainly plenty to choose from. There’s no shortage of great Instagram apps for marketers.

To help you find the best of the best, we bring you the best apps tested and recommended by Buffer.

Read on to see Buffer’s list of the best free Instagram apps for marketers that can make your social media shine even more.

The trend of standalone and independent apps is not new.

Whenever something reaches the mass and scale of social networks, there are certainly enterprising people who build tools to make the experience much better.

These “single job” tools are wonderful at delivering on the promise of a single superpower to help marketers and creators. And people are very involved. For example Huji Cam, which makes your images appear as if they were taken with an old disposable camera , has been downloaded more than 16 million times.

What’s amazing about all of these tools is that they do a single job well and have a significant impact on brand and business marketers, whether to further improve content or save time in an already overloaded workflow.

And the good news is that these are All Free Apps ! The only thing you will have to invest is a few minutes to start using them.

1) Photo editing app

VSCO

Price: free
Available on: iOS and Android
The first App we want to highlight is VSCO. Now VSCO truly extends the definition of a standalone app: it is a fully functional company on a huge growth trajectory! According to Crunchbase, VSCO earns $ 50 million a year from app sales and in-app purchases. Wow!

The app itself is extremely powerful with functionality and makes for an absolutely enchanting experience. You can do practically any type of photo editing you want: filters, mosaics, your name. VSCO has become the gold standard for photo editing.

Huji Cam

Price: Free
Available on: iOS and Android
Huji Cam has been downloaded over 16 million times, which is surprising because the tool only does one thing: a low cost old school photo filter to make your photos look vintage.

Over

Price: free
Available on: iOS and Android
With Over you can place text over any image you want . Imagine it as a Canva Lite: you can choose from tons of different typography, style and color options.

Layout

Price: Free
Available on: iOS and Android
When it comes to creating multi-photo collages and layouts for Instagram, there are a lot of great options. One of our top picks is the standalone Instagram app called Layout. You can combine up to 9 images simultaneously to create truly eye-catching layouts.

Snapseed

Price: Free
Available on: iOS and Android
Snapseed, made by the Google team, has a number of powerful editing options and one in particular adds a slightly different approach to the modification process. Instead of modifying the entire image, you can use a brush to apply any effect to just the part you want.

Other Recommended Apps:

  • Carbon is a beautiful black and white photo editor for creating eye-catching black and white photos and effects
  • Facetune is one of the best selfie editors. The retouching features in Facetune work like magic!
  • Glitch Art Studio has a huge number of different glitch effects that you can apply to your photos.
  • Darkroom and Afterlight are two other large and powerful photo editors, similar to VSCO and Snapseed.

2) Instagram content and hashtag app

Re-grammer

Price: Free
Available on: iOS
One of the most popular categories for Instagram content apps are apps for reposting Instagram content . If you search for “repost” in your app store, you will see several apps doing the same job.

One of the best use cases for these reposting apps is with user-generated content. You can use reposting apps like Re-grammer to curate your community images, re-share them on your Instagram profile and credit the original poster. These apps simplify the whole process: all you have to do is discover the content you want to reshare and the apps add attribution for you in the caption text and on the photo, with a subtle tag in the corner.

Repost

Price: free

Available: iOS and Android

Repost is one of the most used applications to republish content on Instagram.

Surely its strong point lies in its graphics, very simple and clean, which makes it very easy to use, in fact with a few steps you can share the contents.

Once the application has been downloaded, the app immediately lets you know how it works, just copy the URL of the post you want to publish on our account, it works both with a photo and with a video.

After selecting the type of Instagram content, simply tap on the three dots and then on Copy Link in the menu that opens.

After copying the link, just open the Repost For Instagram app, the link copied first on Instagram will automatically appear, then click on the preview that appears of the post that appears in the new window, below you can decide where to place the label with the username of the profile that originally shared the post.

As a last step, just click on “Repost”, at this point the shared content will appear on the profile just like on Facebook and Twitter.

The basic app is free, but if you want to remove all advertising, you can upgrade for a fee for € 5.99.

To learn more about how reposting on Instagram works and all the apps you can use to do it, you can read the article: How to repost on Instagram

Hashtag Expert

Price: Free
Available on: iOS
Another hashtag favorite is Hashtag Expert for Instagram. This app is really quite robust with several suggestion algorithms to choose from, a trending hashtag section, and more. When you enter your desired hashtag and see the Hashtag Expert’s suggestions list, you can choose which ones to keep and then copy your new list to take it directly to Instagram.

Tagomatic

Price: Free
Available on: iOS and Android
Tagomatic is a super lightweight app – only 11 megabytes – that does its job well: suggest hashtags from use . All you have to do is enter a word and Tagomatic will give you a number of hashtag options to choose from. One thing Tagomatic does really well is trending hashtags that are popular right now.

3) Instagram video app

Boomerang

Price: free
Available on: iOS and Android
If Boomerang sounds the same with the Hyperlapse app, which we mention below), there is a good reason. You may have seen these apps also mentioned in the main Instagram experience. You can use them in the Instagram app or you can download individual apps to create special videos on your own.

Boomerang lets you create super short looping videos that move forward, then backward, then forward again. The effect is a bit like a GIF with a rewind button. Boomerangs create great content in a small size and are a lot of fun for creators and followers.

Hyperlapse

Price: Free
Available on: iOS
Hyperlapse lets you shoot time-lapse videos and has some stabilization options so you can move and rearrange things without risking video quality. Time-lapse videos can create great narrative content for events, meetings, and that’s it.

Clips

Price: Free
Available on: iOS
In addition to the apps created by Instagram, there is also a great standalone app from Apple called Clips. With the Video Clips app, you can add filters, emojis, stickers and more to your videos even have 360-degree backgrounds. There is a lot of interesting and fun customization that you can easily add to your video.

Giphy Cam

Price: Free
Available on: iOS and Android
Giphy Cam lets you record gifs – which work as a type of video on Instagram. You can add effects and stickers to make some really fun and engaging content.

Quik

Price: Free
Available on: iOS and Android
If you use a lot of GoPro stuff on your Instagram account, Quik by GoPro will save you a lot of time editing. It’s great for high definition GoPro video editing and we even found it quite easy and useful for non-GoPro videos too.

Crop Video Square Editor

Price: Free
Available on: iOS and Android
Crop Video Square Editor is a useful app for transforming non-square videos to the right size for your Instagram feed.

4) Instagram analytics app

Command

Price: free
Available on: iOS
Command is a fantastic app full of insights into how your Instagram content unfolds. One of its best features is the chart that shows the best times to post content on Instagram. We also love the summary of daily stats of all the most essential metrics for your account.

To learn more about the best times to post on Instagram you can read: The best time to post on Instagram in 2019, according to 12 million posts

Follow Meter

Price: Free
Available on: iOS and Android
And for something a little lighter, you can check out Follow Meter, which gives you stats about your Instagram followers. You get all the great demographic information you could want, but you can also see who is following you, who your best followers are and more.

5) App for Instagram Stories

Hype Type

Price: Free
Available on: iOS
As the name suggests, Hype Type allows you to create animated text that you can place on top of videos and photos. This can be particularly eye-catching in the content of your Stories, both organic and paid. The moving images cause people to stop and look, and moving the text is even more eye-catching!

Unfold

Price: Free
Available on: iOS and Android
Unfold is one of our top Instagram Stories design picks. The app has over 150 Story templates to choose from , as well as unique stickers and its Unfold camera. You can create truly stunning visual effects in Unfold without the need for a full set of design skills!

StoryArt

Price: Free
Available on: iOS and Android
StoryArt, another Instagram Stories design app, includes a huge number of templates plus a selection covers and themes to choose from. Both Unfold and StoryArt are highly rated in the App Stores. We think you’ll get a lot of value from them!

Conclusion

As you have seen, there are so many free Instagram apps that you can use to make your Instagram posts more attractive and capture followers! You just have to start trying them now, to immediately benefit from their great potential.

Have fun with the best free Instagram apps!

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